8 Digital Trends for 2018

If you haven’t incorporated AI or machine learning into your 2018 marketing strategy, there’s still time. AI will be used to facilitate personalization to a new level, and this year, expect everything to be personalized.

We’ve entered a data-driven era that’s more advanced than ever before. That’s why IgnitionOne has rounded up the eight digital trends to watch for the year ahead. Find out where your priorities should be for 2018 while discovering the new technology and techniques that can help you and your team deliver the best results.


key insights

in this report

  • 85% of customer interactions will be managed without a human
  • Customers will expect personalized communication no matter the channel or device.
  • The continuous domination of mobile
  • The future voice of marketing technology
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