Personalization, Marketing, and Data Podcast

Personalization, Marketing, and Data Podcast

Original Article published by Fashion is Your Business

Chief Product Officer Christopher Hansen speaks with the hosts of the Fashion is Your Business podcast and discusses the complexities of turning a marketer’s customer data into actionable insights. Personalizing an experience to drive retention and loyalty, handling the effects of GDPR, and optimizing the customer journey are just some of the many topics covered in this podcast episode.