La suite technologique de IgnitionOne permet aux marketeurs de connaître facilement le niveau d'engagement des visiteurs. Le score apporte rapidement et facilement des enseignements sur la "Customer Journey"
2x increase in conversions compared to traditional rules-based Facebook Custom Audiences.
2x uplift in primary email metrics (open rates, click-to-open rates,
and conversions) when score is ingested and used for targeting.
20x Return On Ad Spend (ROAS) for targeted search campaigns when score is used to power RLSA audiences.
4x instant uplift for website conversion when used for website personalization and proactive engagement (pop-ins).
"We’ve seen our volume of subscriptions coming from search double in volume while the cost gone down in half. The click-through-rate has improved 65% and CPCs have gone down by 50% It’s a great success."
- My-Chau Nguyen, Sr VP, Direct Sales and Marketing, Sirius XM
"Renault has worked with IgnitionOne to successfully increase the number of onsite conversions and drive lead generation. The collaboration has realized an improvement of 100% of the visitors-to-lead conversion rate in just 4 months."
- Lyudmila Yablonskaya, Digital manager Eurasia Region, Renault Russia
"IgnitionOne makes us more efficient, improves our marketing performance and more importantly, our ROI. Their centralized Digital Marketing Suite is a marketplace necessity, not a luxury."
- Ted Schweitzer, VP of E-Commerce, La Quinta Inns & Suites