IgnitionOne Introduces Sitelink Builder, Offering Simplification for Search Marketers
The innovation simplifies the process of uploading and assigning sitelinks to campaigns and groups within paid search, eliminating countless hours from a search marketer’s workload. The intricate process of adding individual sitelinks to paid search campaigns and groups can now be done in bulk.
- • Streamline the creation and editing process of sitelinks by giving search marketers the ability to create, edit text, descriptions, destination URLs and device preferences of multiple sitelinks in bulk. Marketers can create sitelinks independent of campaigns and groups and then later make those associations.
- • Easy scheduling of sitelinks with options to run on specific days and times, individually or in bulk.
IgnitionOne® is a global leader in cloud-based digital marketing technology providing a world-class proprietary platform and expert services to improve digital marketing performance. IgnitionOne’s integrated Digital Marketing SuiteSM (DMS) empowers marketers to buy, manage and optimize digital media across Search, Display, Social and Mobile, understand client users through Data Management and Cross Channel Attribution, while helping to optimize conversions on a marketer’s website through Marketing Automation. At the core of the DMS is the proprietary User Engagement Score Algorithm which determines the value of a user in order to automate the delivery of the right message, at the right time, at the right cost, to a marketer’s users, on and off their website.
IgnitionOne currently scores over 300 million users monthly in 75 countries and powers more than $30 billion in revenue each year for leading brands, including General Motors, CenturyLink, Bridgestone, La Quinta and Fiat, as well as advertising agencies such as 360i, GroupM and iProspect.
For more information, please visit http://www.ignitionone.com, follow the company on Twitter @ignitionone or visit the blog at http://www.digitalmarketingsuite.com.
Press ContactJoe LaSala