Feb 28, 2019 | Case Studies
CHALLENGE Mazda Motor Europe wanted to boost online test drive bookings and other information requests by improving their capabilities to target customers on their website with personalized offers. Furthermore, these offers needed to be available across geographies...
Feb 28, 2019 | Case Studies
CHALLENGE Acer was challenged with driving more qualified leads from their online store to independent retail partner websites – and was looking to identify interested customers to drive them to websites where they could complete their purchase. SOLUTION Acer...
Feb 28, 2019 | Case Studies
CHALLENGE Volvo’s website is their largest showroom, attracting thousands of unique visits each day. Despite this traffic volume, Volvo was challenged to convert anonymous customers into leads for their dealerships – while maintaining a premium-brand experience for...
Feb 28, 2019 | Case Studies
CHALLENGE Motel 6, a G6 Hospitality brand, was challenged to increase direct booking from their online marketing without sacrificing the quality of their online experience. They wanted a solution to better target engaged customers, and create relevant messaging across...
Feb 28, 2019 | Case Studies
CHALLENGE Mitsubishi wanted to align marketing messaging based on a customers’ position on the path-to-purchase – and nurture customers from awareness through ultimate conversion with appropriate messaging. SOLUTION Mitsubishi deployed IgnitionOne’s...